Under Armour or North Korea?
It’s time once again to play everyone’s favorite game show!

Under Armour’s 2008 Super Bowl commercial imagery looks awfully familiar.
See if you can tell which demonstrations of power are selling sneakers, and which ones are selling Stalinism!
1)

2)

3)

4)

5)

6)

7)


9)

Answer Key: 1. Under Armour 2. North Korea 3. North Korea 4. Under Armour 5. Under Armour 6. North Korea 7. Under Armour 8. Under Armour 9. North Korea


February 5th, 2008 at 11:16 pm
That is very scary!
February 6th, 2008 at 1:45 am
So Ray Lewis would be played by….a korean dude with a sword?
February 11th, 2008 at 5:55 pm
Nutz… the spot was similar to the Matrix
November 18th, 2009 at 12:28 pm
i’m writing my paper for my college english class on how this ad relates to things like this; military demos, dictatorships, and totalitarianism. its a really bizarre one and they are selling much more than athletic clothing in this one…really bizarre. but this made me laugh!
November 18th, 2009 at 12:43 pm
That’s fantastic Caitlin! Good luck with the paper!